Professional image, clarity and full functionality.
Maxcom Inc. is a dynamically growing company producing and distributing telecommunication devices with over 15 years of experience on the market. Maxcom is currently one of the European leaders in the sale of traditional telephones, mobile and phones accessories. Their products are available in over 20 countries of the Old Continent. The company's flagship products are phones for seniors, people practicing extreme sports and working in difficult circumstances. The aim of the project was to refresh the company's image in the net by implementing a highly functional, clear and professional online store with Maxcom telecommunication devices.
The maximum usability of an online store
The Maxcom online store had to respond not only to the expectations of customers, but also to present itself in a proper way to potential investors who would like to buy shares of the company. We started our work from requirements gathering workshops, analyzing competition and creating key customer personas. The next step was to prepare the information architecture of the online store by preparing a detailed site map, followed by the designing mock-ups and graphics. Due to the variety of Maxcom customer profiles, we had to take into account the various needs of each of them.
Based on completed work in the field of User Experience and graphic design, we have started the implementation of the entire online store on the PrestaShop platform combined in part by API with CMS WordPress.