Implementation of new, functional VISSAVI online store.

Vissavi is a Polish fasion brand, which for over 15 years wins the hearts of women. These clothes are directed primarily to young , dynamic women who appreciate unique style and high quality products. The new online store had to meet high demands of the customers, who are aware of their needs. It was necessary to make an usability audit and layout redesign. The new face of the store had to interact with general character of the firm – it had to be elegant like Vissavi clothes collections.

creating ecommerce for fashion brand
creating an advanced online stor for fashion brand

Meet VISSAVI needs

The proper graphic design is not everything. Our UI/UX specialists conducted in-depth analysis of customers needs and behavior. They used advanced tools allowing to record sessions and made precise questionnaires for clients, after their visit in the shop. On that base, they made key customers persona and designed sitemaps. After the workshops with Vissavi and competiton analysis, we were able to create the image of elegant, modern, and – what is the most important – useful e-shop, with practical modules. From now on, shop became clear and user-friendly.

advanced online store development vissavi

Vis a Vis usability

The new Vissavi store was equipped with additional functionalities, which make it easier to choose products and finalize the transaction. Shop has an extensive option of filtering products, which allows you to narrow the list of products, only to those, which interest you. From now you can filter clothes by prices, sizes, collections and colours.

Offline and online symbiosis

Another advantage is the ” check availability ” option. According to our UX designers, it’s very useful for fashion brands, which has e-shops and stores as well. Customers can check availability of the product in the nearest boutique, if they want to, for example, try it before purchase. To implement this solution, it was necessary to integrate stationary storage system with the online store magazine. With this solution, online store can increase sales in boutiques. Customers will not react negatively to the „no product ” information, because they will be able to easily find a place where they can buy it.

advanced functionality ecommerce implementation
prestashop blog fashion implementation

Fashion is a lifestyle

The fashion is not only products, but also a lifestyle. That’s why we made the integration and redesign VISSAVI blog on the website of the brand. Thanks to that, clients will be able to draw inspiration and knowledge from the source, that is, from designers and stylists. Directly from the blog you can go to a store where you can buy clothes from your dreams.

advanced online store implementation vissavi

Your Vissavi boutique always "at hand"

Another new element on the page is a map of boutiques, through which customers can find the nearest store, check the days and hours of its opening , and obtain telephone number. Online shop has been implemented in RWD version on the PrestaShop 1.6. Thanks to that , the store is available with all the functionalities on smartphones and tablets. We are sure that the new image of the recognized fashion brand, will satisfy even the most demanding customers. See online

Our work in three words

We met the challenges